Email Marketing Secrets from Prince Damika!
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Don't you wish you wrote THAT email for your business?
Interestingly enough, Prince Damika's emails are mind-boggling long.
He doesn't stress over open rates or concern himself with clickthroughs. He doesn't follow any of the email marketing best practices you'll find online.
He works for SilverTerrier, where his talented team has relied primarily on email marketing to generate $1.86 billion in revenue since 2014!
What's SilverTerrier's secret to success?
Superior storytelling.
Well, superior storytelling AND cybercrime.
And Damika's gig is up.
Interpol rounded up Prince Damika (and ten of his colleagues) in Nigeria two weeks ago.
Unfortunately, Prince Damika isn't a prince, and SilverTerrier isn't a company. It's a massive crime syndicate still running the infamous "Nigerian Prince Scam."
So, this week on The Loyalty Loop, I'm breaking down where these scams started and three simple email secrets we can learn from Prince Damika and his crew.
● My podcast: That's How it All Began - https://thats-how-it-all-began.simplecast.com/
● The Animated Version of That's How it All Began - https://www.youtube.com/playlist?list...
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The Best "About Us" Page in the World! (And the amazing story behind it.)
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First Last
Title
Company Name
A Conference Standout
"We heard from so many attendees that Andrew's presentation was the highlight of the conference, and Drewdini’s song was so fun—a great addition to the morning!"
Jennifer Roush
Vice President of Operations
Texas Travel Alliance
Standout Moment of the Conference!
"Andrew's presentation on 'The Loyalty Loop' was exceptional! His engaging and humorous delivery, combined with profoundly relevant insights, left a lasting impact. It was a standout moment of our conference."
Judy Moreland
SVP/Director of Client Support & Training
Supermarketbank
It was like the clouds parted!
"Prior to Andrew's presentation, I spent most meetings asking, ""why is this taking so long?"" and ""why this way?!"" Then I attended Andrew's Cube of Creativity presentation, and holy crap! The clouds parted, and I heard angels singing. Andrew's keynote was immediately helpful, engaging, easy to grasp and applicable to different people with different functions and responsibilities. Thank you!"
Jen Brock
Associate Vice President for Marketing and Communications
Mount Holyoke College
Andrew Davis is the Real Deal!
"I haven’t talked to a person yet that didn’t love Andrew's presentation. He was a big hit, as expected! We especially appreciate all of the time he spent with our attendees. Andrew Davis is the real deal!"
Kelley Shannon
SVP, Marketing and Customer Engagement
The Bozzuto Group
Our audience was riveted...
"With his Cube of Creativity keynote, Andrew managed to combine MBA level insights, Broadway quality theatrics, and current day business issues into a thought-provoking, entertaining presentation. Our audience was riveted and his content was stuff of legends by the end of the conference. I've seen impressive keynote ratings before, but our discerning audience's reviews of Andrew were off the charts!"
Drew McLellan
CEO
Agency Management Institute
"Andrew is a PHENOMENAL speaker!
"Andrew is a PHENOMENAL speaker! His session may honestly be the best I've ever attended. He keeps the audience engaged with the perfect blend of knowledge and showmanship. Even our backstage folks went out of their way to say how kind and professional he is."
Francesca McLin
Director of Content Strategy
Snappy Kraken
See Andrew Live & In-Person
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A decade of celebrating the best and brightest in Branded Content and Native Advertising
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Andrew Davis is a bestselling author & keynote speaker. He's built and sold a digital marketing agency, produced for NBC and worked for The Muppets. Today, Andrew Davis teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.
