The Loyalty Loop

Email Marketing Secrets from Prince Damika!

Don't you wish you wrote THAT email for your business?

Interestingly enough, Prince Damika's emails are mind-boggling long.

He doesn't stress over open rates or concern himself with clickthroughs. He doesn't follow any of the email marketing best practices you'll find online.

He works for SilverTerrier, where his talented team has relied primarily on email marketing to generate $1.86 billion in revenue since 2014!

What's SilverTerrier's secret to success?

Superior storytelling.

Well, superior storytelling AND cybercrime.

And Damika's gig is up.

Interpol rounded up Prince Damika (and ten of his colleagues) in Nigeria two weeks ago.

Unfortunately, Prince Damika isn't a prince, and SilverTerrier isn't a company. It's a massive crime syndicate still running the infamous "Nigerian Prince Scam."

So, this week on The Loyalty Loop, I'm breaking down where these scams started and three simple email secrets we can learn from Prince Damika and his crew.

● My podcast: That's How it All Began - https://thats-how-it-all-began.simplecast.com/

● The Animated Version of That's How it All Began - https://www.youtube.com/playlist?list...

Keep Watching...

How to Land Your Dream Job Without a Resume (The Persistence Principle)

I despise resumes. Resumes don't spotlight our potential; they highlight our past. Resumes haven't always been that way.

The Evolution of Social Media - and How to Cure Your FOMO!

Lately, I've had a sinking feeling that I'm missing out on a NEW next big thing: NFTs. Maybe for you, it's creator coins, blockchain, LinkedIn Live videos, podcasts, or WEB 3.0? Whatever it is, I know we all suffer from digital media FOMO. There IS a cure called The New Media Life Cycle.

The Content Marketing Formula That Empowers You to Sell ALMOST Anything…. 3 Simple Ideas!

This week on The Loyalty Loop, I'll introduce you to a content creator who's followed a simple formula to content marketing success.

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A Conference Standout

"We heard from so many attendees that Andrew's presentation was the highlight of the conference, and Drewdini’s song was so fun—a great addition to the morning!"

Jennifer Roush

Vice President of Operations

Standout Moment of the Conference!

"Andrew's presentation on 'The Loyalty Loop' was exceptional! His engaging and humorous delivery, combined with profoundly relevant insights, left a lasting impact. It was a standout moment of our conference."

Judy Moreland

SVP/Director of Client Support & Training

It was like the clouds parted!

"Prior to Andrew's presentation, I spent most meetings asking, ""why is this taking so long?"" and ""why this way?!"" Then I attended Andrew's Cube of Creativity presentation, and holy crap! The clouds parted, and I heard angels singing. Andrew's keynote was immediately helpful, engaging, easy to grasp and applicable to different people with different functions and responsibilities. Thank you!"

Jen Brock

Associate Vice President for Marketing and Communications

Andrew Davis is the Real Deal!

"I haven’t talked to a person yet that didn’t love Andrew's presentation. He was a big hit, as expected! We especially appreciate all of the time he spent with our attendees. Andrew Davis is the real deal!"

Kelley Shannon

SVP, Marketing and Customer Engagement

Our audience was riveted...

"With his Cube of Creativity keynote, Andrew managed to combine MBA level insights, Broadway quality theatrics, and current day business issues into a thought-provoking, entertaining presentation. Our audience was riveted and his content was stuff of legends by the end of the conference. I've seen impressive keynote ratings before, but our discerning audience's reviews of Andrew were off the charts!"

Drew McLellan

CEO

"Andrew is a PHENOMENAL speaker!

"Andrew is a PHENOMENAL speaker! His session may honestly be the best I've ever attended. He keeps the audience engaged with the perfect blend of knowledge and showmanship. Even our backstage folks went out of their way to say how kind and professional he is."

Francesca McLin

Director of Content Strategy

See Andrew Live & In-Person

See all of Andrew’s Appearances
Jan
26

Scottsdale, AZ

The Contractor Summit includes speakers with a specific focus on actionable insights/takeaways, small breakout group discussions, and fellowship opportunities with two nights of unforgettable entertainment.

Jan
27

Washington, D.C.

The American wholesale distribution industry’s premier strategy event, bringing together top executives of the largest and fastest growing distribution firms representing all lines of trade.

Feb
6

Lexington, KY

The NAFDMA Agritourism Convention & Expo is the premier event and expo for anyone in the agritourism industry including operators, owners and managers.

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