The Loyalty Loop

3 Simple Ways to Find Great, Innovative, Ideas for Your Business

I get it.

In this work from home, virtual world, it's easy to find yourself stuck in a rut, grasping for new inspiration.

While we collaborate and connect online, searching for new ideas is hypothetically infinite.

We've got the entire web to inspire us.

It's right at our fingertips.

Every click has the potential to unlock an entirely new world of ideas. Still, you'll likely find yourself browsing aimlessly into an online shoe store and ordering those new sandals for summer.

Wait, what was I looking for?

Oh yeah, ideas for that new marketing campaign.

So, where do big, bold, new ideas come from?

They come from new experiences - but a specific kind of unique experience.

In the last month, I've mingled with marketing and PR agency executives, dined with financial advisers, hung out with professional conference organizers, and thrown axes with sports event organizers. Today, I'm spending the day with a few hundred technology integrators.

All of these organizations make me uncomfortable - at first.

I know nothing about organizing a disc golf tournament or building a connected city. I don't know how to sell a mutual fund or create a PR plan. That scares me.

That fear heightens my senses. It forces me to pay attention. It compels me to find a way to connect my work, my ideas, and even my own business to theirs.

And it's the discomfort that breeds innovation.

So, on this week's #LoyaltyLoop, I'll show you how one company stepped way outside its comfort zone and generated $20 MM in revenue.

I'll also break down the three things you and your team can do to reignite your sense of curiosity and find new opportunities to get creative.

Keep Watching...

How to Handwrite 12,000 Thank You Cards a Year (and How Much Time it Actually Takes.)

This week's Loyalty Loop is inspired by a CEO who writes 12,000 handwritten notes every year. How long does that take? Is there a more efficient way? What about your pathetic penmanship? I'll answer all those questions and introduce you to the one person who may believe in the power of the handwritten note more than me.

Does Advertising Really Work? How one company saved $100 MM dollars on keyword ads! (Part Two)

A few years ago, one company accidentally turned off ALL their Google Keyword ads, and what they noticed inspired them to run a much bigger experiment - a $100 MM experiment.

How to Make Change Fast! What We Can Learn From the Pandemic, Weight-Loss, and Two Entire Countries

Why 40% of Americans gained the Quarantine 15 while one country lost weight? (A theory about transformation and the three forces we need to make a change fast!)

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A Conference Standout

"We heard from so many attendees that Andrew's presentation was the highlight of the conference, and Drewdini’s song was so fun—a great addition to the morning!"

Jennifer Roush

Vice President of Operations

Standout Moment of the Conference!

"Andrew's presentation on 'The Loyalty Loop' was exceptional! His engaging and humorous delivery, combined with profoundly relevant insights, left a lasting impact. It was a standout moment of our conference."

Judy Moreland

SVP/Director of Client Support & Training

It was like the clouds parted!

"Prior to Andrew's presentation, I spent most meetings asking, ""why is this taking so long?"" and ""why this way?!"" Then I attended Andrew's Cube of Creativity presentation, and holy crap! The clouds parted, and I heard angels singing. Andrew's keynote was immediately helpful, engaging, easy to grasp and applicable to different people with different functions and responsibilities. Thank you!"

Jen Brock

Associate Vice President for Marketing and Communications

Andrew Davis is the Real Deal!

"I haven’t talked to a person yet that didn’t love Andrew's presentation. He was a big hit, as expected! We especially appreciate all of the time he spent with our attendees. Andrew Davis is the real deal!"

Kelley Shannon

SVP, Marketing and Customer Engagement

Our audience was riveted...

"With his Cube of Creativity keynote, Andrew managed to combine MBA level insights, Broadway quality theatrics, and current day business issues into a thought-provoking, entertaining presentation. Our audience was riveted and his content was stuff of legends by the end of the conference. I've seen impressive keynote ratings before, but our discerning audience's reviews of Andrew were off the charts!"

Drew McLellan

CEO

"Andrew is a PHENOMENAL speaker!

"Andrew is a PHENOMENAL speaker! His session may honestly be the best I've ever attended. He keeps the audience engaged with the perfect blend of knowledge and showmanship. Even our backstage folks went out of their way to say how kind and professional he is."

Francesca McLin

Director of Content Strategy

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