The Loyalty Loop

The Content Marketing Formula That Empowers You to Sell ALMOST Anything…. 3 Simple Ideas!

Everyone is a content creator.

I'm not just talking about those Millennials and Gen Zers who are trying to become famous. When I say everyone, I mean your favorite clothing brand, my wife's nail salon, even my mother has a blog and a legion of fans.

Unfortunately, being a content creator isn't an option. It's a requirement.

Your business must build an audience if you're going to stay competitive.

As a content creator myself, I feel the pain.

We're told to create valuable content, short content, entertaining content.

But after 20-years of creating content for tiny start-ups and Fortune 500 brands, I've realized that the most successful content creators follow 3 simple content marketing principles.

Follow these three simple ideas, and it's possible to build an audience that will buy almost anything from you... even hamburgers.

So, this week on The Loyalty Loop, I'll introduce you to a content creator who's followed a simple formula to content marketing success.

The result: an audience so engaged they waited in a line 20-miles long to buy his burgers. (I'm not joking. It got so out of hand that the cops shut it down.)

The Recipe for Content Marketing Success.

Keep Watching...

How to Claw Back Your Creative Marketing Time

86% of marketing leaders report that their current workload is causing stress for their teams, according to a recent survey. (More on this survey in this week's video.)

3 Ingredients to Make Your Boring B2B Videos More Memorable - A Case Study

I decided to watch hundreds of McGuire's videos to try and understand precisely why they're so memorable. Sure, they use humor. But I also uncovered three key components that make the humor work. SECRET CODE: Humor Effect

Are you missing this simple marketing opportunity? (A Vodka Case Study)

We're told to answer the "Why?". We've been encouraged to be clear about the "What?". And, if we're great marketers, we're wholly focused on the "Who?".But what about the "Where"?

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A Conference Standout

"We heard from so many attendees that Andrew's presentation was the highlight of the conference, and Drewdini’s song was so fun—a great addition to the morning!"

Jennifer Roush

Vice President of Operations

Texas Travel Alliance

Standout Moment of the Conference!

"Andrew's presentation on 'The Loyalty Loop' was exceptional! His engaging and humorous delivery, combined with profoundly relevant insights, left a lasting impact. It was a standout moment of our conference."

Judy Moreland

SVP/Director of Client Support & Training

Supermarketbank

It was like the clouds parted!

"Prior to Andrew's presentation, I spent most meetings asking, ""why is this taking so long?"" and ""why this way?!"" Then I attended Andrew's Cube of Creativity presentation, and holy crap! The clouds parted, and I heard angels singing. Andrew's keynote was immediately helpful, engaging, easy to grasp and applicable to different people with different functions and responsibilities. Thank you!"

Jen Brock

Associate Vice President for Marketing and Communications

Mount Holyoke College

Andrew Davis is the Real Deal!

"I haven’t talked to a person yet that didn’t love Andrew's presentation. He was a big hit, as expected! We especially appreciate all of the time he spent with our attendees. Andrew Davis is the real deal!"

Kelley Shannon

SVP, Marketing and Customer Engagement

The Bozzuto Group

Our audience was riveted...

"With his Cube of Creativity keynote, Andrew managed to combine MBA level insights, Broadway quality theatrics, and current day business issues into a thought-provoking, entertaining presentation. Our audience was riveted and his content was stuff of legends by the end of the conference. I've seen impressive keynote ratings before, but our discerning audience's reviews of Andrew were off the charts!"

Drew McLellan

CEO

Agency Management Institute

"Andrew is a PHENOMENAL speaker!

"Andrew is a PHENOMENAL speaker! His session may honestly be the best I've ever attended. He keeps the audience engaged with the perfect blend of knowledge and showmanship. Even our backstage folks went out of their way to say how kind and professional he is."

Francesca McLin

Director of Content Strategy

Snappy Kraken

See Andrew Live & In-Person

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Join us at the largest ProSource Summit to date. With more members, more vendors, and more networking exposure than ever before, the 2025 ProSource Summit will be one event you don't want to miss.

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