The Loyalty Loop

The Content Marketing Formula That Empowers You to Sell ALMOST Anything…. 3 Simple Ideas!

Everyone is a content creator.

I'm not just talking about those Millennials and Gen Zers who are trying to become famous. When I say everyone, I mean your favorite clothing brand, my wife's nail salon, even my mother has a blog and a legion of fans.

Unfortunately, being a content creator isn't an option. It's a requirement.

Your business must build an audience if you're going to stay competitive.

As a content creator myself, I feel the pain.

We're told to create valuable content, short content, entertaining content.

But after 20-years of creating content for tiny start-ups and Fortune 500 brands, I've realized that the most successful content creators follow 3 simple content marketing principles.

Follow these three simple ideas, and it's possible to build an audience that will buy almost anything from you... even hamburgers.

So, this week on The Loyalty Loop, I'll introduce you to a content creator who's followed a simple formula to content marketing success.

The result: an audience so engaged they waited in a line 20-miles long to buy his burgers. (I'm not joking. It got so out of hand that the cops shut it down.)

The Recipe for Content Marketing Success.

Keep Watching...

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What appeared to be a simple story about a charming business revealed a fantastic insight into B2B buying behavior: the decision to buy isn't a decision at all. It's two decisions. Here's a link to the Pay What You Want Page I'm experimenting with: https://akadrewdavis.webflow.io/landing/an-hour-with-andrew-davis

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3 Ways to Create an Amazing Customer Experience (And 2 of the worst pieces of CX advice.)

What if you attached an emoji to every interaction you have with your clients and customers? The Emoji Average would sum up your customer experience.

“Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit lobortis nisl ut aliquip ex ea commodo consequat.”

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A Conference Standout

"We heard from so many attendees that Andrew's presentation was the highlight of the conference, and Drewdini’s song was so fun—a great addition to the morning!"

Jennifer Roush

Vice President of Operations

Standout Moment of the Conference!

"Andrew's presentation on 'The Loyalty Loop' was exceptional! His engaging and humorous delivery, combined with profoundly relevant insights, left a lasting impact. It was a standout moment of our conference."

Judy Moreland

SVP/Director of Client Support & Training

It was like the clouds parted!

"Prior to Andrew's presentation, I spent most meetings asking, ""why is this taking so long?"" and ""why this way?!"" Then I attended Andrew's Cube of Creativity presentation, and holy crap! The clouds parted, and I heard angels singing. Andrew's keynote was immediately helpful, engaging, easy to grasp and applicable to different people with different functions and responsibilities. Thank you!"

Jen Brock

Associate Vice President for Marketing and Communications

Andrew Davis is the Real Deal!

"I haven’t talked to a person yet that didn’t love Andrew's presentation. He was a big hit, as expected! We especially appreciate all of the time he spent with our attendees. Andrew Davis is the real deal!"

Kelley Shannon

SVP, Marketing and Customer Engagement

Our audience was riveted...

"With his Cube of Creativity keynote, Andrew managed to combine MBA level insights, Broadway quality theatrics, and current day business issues into a thought-provoking, entertaining presentation. Our audience was riveted and his content was stuff of legends by the end of the conference. I've seen impressive keynote ratings before, but our discerning audience's reviews of Andrew were off the charts!"

Drew McLellan

CEO

"Andrew is a PHENOMENAL speaker!

"Andrew is a PHENOMENAL speaker! His session may honestly be the best I've ever attended. He keeps the audience engaged with the perfect blend of knowledge and showmanship. Even our backstage folks went out of their way to say how kind and professional he is."

Francesca McLin

Director of Content Strategy

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