Welcome to The Loyalty LoopRevenue generating concepts, ideas, and examples for strategic-thinking executives.

How to Claw Back Your Creative Marketing Time

86% of marketing leaders report that their current workload is causing stress for their teams, according to a recent survey. (More on this survey in this week's video.)

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How to Land Your Dream Job Without a Resume (The Persistence Principle)

I despise resumes. Resumes don't spotlight our potential; they highlight our past. Resumes haven't always been that way.

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One Emotion that Increases Non-Profit Donations - A Marketing Secret!

This week on the #Loyalty Loop, we're taking a journey back to the 1920s to uncover the psychological marketing campaign that saved millions of lives using an unexpected emotion.

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3 Simple Ways to Find Great, Innovative, Ideas for Your Business

On this week's #LoyaltyLoop, I'll show you how one company stepped way outside its comfort zone and generated $20 MM in revenue.

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3 Chatbot Marketing strategies You Can Use to Build Better Prospect Relationships and Insight

We're heading to Las Vegas to chat with the world's oldest chatbot. We'll uncover the three chatbot marketing strategies you can use to build better prospect relationships and gather deep buyer insights.

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3 Ingredients to Make Your Boring B2B Videos More Memorable - A Case Study

I decided to watch hundreds of McGuire's videos to try and understand precisely why they're so memorable. Sure, they use humor. But I also uncovered three key components that make the humor work. SECRET CODE: Humor Effect

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How to Handwrite 12,000 Thank You Cards a Year (and How Much Time it Actually Takes.)

This week's Loyalty Loop is inspired by a CEO who writes 12,000 handwritten notes every year. How long does that take? Is there a more efficient way? What about your pathetic penmanship? I'll answer all those questions and introduce you to the one person who may believe in the power of the handwritten note more than me.

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The 2 Hidden Buying Decisions Every B2B Buyer Makes

What appeared to be a simple story about a charming business revealed a fantastic insight into B2B buying behavior: the decision to buy isn't a decision at all. It's two decisions. Here's a link to the Pay What You Want Page I'm experimenting with: https://akadrewdavis.webflow.io/landing/an-hour-with-andrew-davis

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Your First 182 Days - Advice to Make the Biggest Impact From Your Very First Day

I thought I'd share the one piece of advice I give to any marketer starting a new job. It's the same advice I give to recent college graduates and new agency partners.

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The One Principle That is Changing My Marketing!

I've decided to take you behind the scenes while I apply the very same marketing lessons I share with you each week. Will my insight deliver real-world results? Can we build an authentic Loyalty Loop experience?

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Email Marketing Secrets from Prince Damika!

A single email written by Prince Damika generated $700,000 in revenue last year!

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The Evolution of Social Media - and How to Cure Your FOMO!

Lately, I've had a sinking feeling that I'm missing out on a NEW next big thing: NFTs. Maybe for you, it's creator coins, blockchain, LinkedIn Live videos, podcasts, or WEB 3.0? Whatever it is, I know we all suffer from digital media FOMO. There IS a cure called The New Media Life Cycle.

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Customer Experience | What Is An Experience?

What is a customer experience?

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Imprinting a Sense of Place on Your Brain

I spent three years crisscrossing America asking business owners what their town is known for.

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4 Ways to Create Higher Converting Landing Pages For B2B Businesses

Let's break down 4 simple ways to re-work your landing page forms to generate more, higher-quality, B2B leads, more often. The Secret: Remove Friction and Fix Your Forms!

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How to Conduct More Productive Creative Meetings with Your Team! (2 Key Elements Of Success)

Let's breakdown the two things you can do to get better creative meetings with more productive output!

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The $60,000,000 Business Pivot Strategy! (Getting Over the Fear of Failure in 12 Hours)

I'll show you what one CEO uncovered that turned almost-certain failure into 90% growth in the middle of a global pandemic.

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How to Make Change Fast! What We Can Learn From the Pandemic, Weight-Loss, and Two Entire Countries

Why 40% of Americans gained the Quarantine 15 while one country lost weight? (A theory about transformation and the three forces we need to make a change fast!)

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Increase Your Email Subscribers By 55% - How One Company Fixed Their Lead Magnets

How one company increased their email subscribers when they stopped asking for an email address.

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The Content Marketing Formula That Empowers You to Sell ALMOST Anything…. 3 Simple Ideas!

This week on The Loyalty Loop, I'll introduce you to a content creator who's followed a simple formula to content marketing success.

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21 Surefire Ways to Make Your Virtual Event More Engaging, Profitable & Successful! (BONUS VIDEO)

📒 Download the Virtual Event Engagement ebook (no email required) 21 Surefire Ways to Make Your Next Virtual Event or Webinar More Profitable, Successful & Engaging

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Transform Your Customer Experience and 2.4X Your Business' Value

What if you could increase the value of your business by 2.4X by focusing on only one of the 6 Loyalty Loop Drivers?

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3 Ways to Create an Amazing Customer Experience (And 2 of the worst pieces of CX advice.)

What if you attached an emoji to every interaction you have with your clients and customers? The Emoji Average would sum up your customer experience.

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Does Advertising Really Work? The curious case of the Blank Ad! (Part One)

I have a theory: your advertising dollars aren't working.

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Do Ads Really Work? (Part 4) What Happens When Your CEO Hates Ads!

Want to know which Fortune 100 CEO hates ads, and what happens when you double your ad budget?

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The 4-Audience Approach to Launching a New Product or Service! - The Social Momentum Experiment

This week on the Loyalty Loop, I'll introduce you to a new launch method. One that builds consistent growth in interest instead of feeding our addiction to those campaign spikes. It's a strategy I'm trying with my latest book launch.

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The One Thing Missing from Your About Us Page (And what can happen when you add it!)

There's one thing missing from your "About Us" page.

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The Best "About Us" Page in the World! (And the amazing story behind it.)

This week, I decided to read you the best "About Us" page in the universe.

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The Most Overrated Ad Buy (Part 3 of 4)

They say one kind of digital advertising delivers 10X the return of a display ad. But I'm skeptical, and maybe you should be too.

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Does Advertising Really Work? How one company saved $100 MM dollars on keyword ads! (Part Two)

A few years ago, one company accidentally turned off ALL their Google Keyword ads, and what they noticed inspired them to run a much bigger experiment - a $100 MM experiment.

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Are you missing this simple marketing opportunity? (A Vodka Case Study)

We're told to answer the "Why?". We've been encouraged to be clear about the "What?". And, if we're great marketers, we're wholly focused on the "Who?".But what about the "Where"?

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How to improve web design process

As the workforce becomes more distributed, managers must adapt and learn how to successfully manage remote employees.

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10 effective brainstorming techniques for teams

Group brainstorming, if done properly, can promote creative thinking, bring a team together, and help you land on the perfect idea.

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The benefits of remote work—for both employees and managers

In nearly every industry, employers and employees alike are benefiting from the advantages of remote work.

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Does productivity increase when working remotely?

Studies show that it can. Here’s what businesses and employees should consider to make remote work, work.

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Andrew Davis is a bestselling author & keynote speaker. He's built and sold a digital marketing agency, produced for NBC and worked for The Muppets. Today, Andrew Davis teaches business leaders how to grow their businesses, transform their cities, and leave their legacy.